Originally Posted by
socrates
For the same reason we don't see folks celebrating in the streets when ADR's decline, the industry as a whole is hoping ADR's finally reach pre-recession levels next year (some markets did achieve that this year)
While I was not celebrating their cause, I was celebrating the low rates years ago and even posted numerous times that I was not using points as rates were too low to justify the use of points. I was saving the points for when rates rise (as they have been doing). I am now starting to use points once again and with a sizable stash of points to boot. I still won't go below a 1.5¢/pt burn rate but it is much easier to find hotels that meet that criteria with the rise in rates. YBRMV