Originally Posted by
FlyingOnceMore
As LivLion mentioned, it's a targeted offer; otherwise it would have been advertised openly. It's been around for a few weeks and yet another that bmi failed to hide from search bots. We had this conversation last month about other coded Silver offers, remember?
I think this one isn't a targated offer, due to the code "1DC6SM". This bears resemblance to the usual, non targeted offer codes (ie beginning with "1"). Also, the page where you can sign up does not state that this is targeted, and seems open to all.