I don't know if the service rep I talked to yesterday had a clue. I just called Starwood at 888 625 4988. They had my account and status info right there. I mentioned that Gold seemed difficult to achieve with SW, and they upgraded me, even though I was only Burgandy with WP. The rewards seemed good, and I wasn't disapointed with the conversion. Although we will be hit with the low value of C$ once again. 1US$ = 2 Starpoints. SO they will convert Can$ to US$ before arriving at Starpoints. Too bad that they lost Air Canada (neither Canadian nor Air Can would belong to the same hotel club) The rep on the phone was very helpful. Also check out a review of the SW Plan on the Inside Flyer web page.