Originally Posted by
JRock80
Actually it is pretty smart. It kills two birds with one stone:
It puts out something new to combat the aloft and element brands from *W and it introduces a lower price point. Most Americans are scaling back and looking for cheap alternatives to the prices they normally pay.
I like the new concept. I think they may eventually phase the Hampton brand out as the name/ hotel does not really fit into the Hilton scheme of things.
I like the concept. FRESH LOOK! Right concept for times of lower income, if the pricing strategy will be lower than tose of the competitors.
To be honest, I would prefer this brand instead of Hampton to come to Germany. Hampton does mean nothing on our market, but this new nice modern brand seems appealing in my eyes!